Across the world, bars and night clubs are symbolic features of every city’s social life. With one of the world’s fastest rising urbanization rates, Africa’s cities are becoming hotspots for single professionals, young adults, tourists, and business travelers who want to connect and have a great time over drinks, food and music. Generally, have a feel of Lifestyle!
The growing spending power on the continent, its overwhelmingly, young population and huge appetite for fun, relaxation and partying makes the nightclub business an attractive prospect for entrepreneurs and investors.
With an estimated 6 million strong population, 60% of which is made up of young people, Abuja is a large market for the nightclub business.
Hustle & Bustle
Despite the dominance of Major Nightclubs like Moscow Underground and Crave by Cubana alongside other, bars and Lounges in Abuja nightlife scene, funlovers, and party goers are always eager to new experience as it may present itself.
It is against this backdrop that the founders and sponsors of Hotwire Partners Limited and Cubana Group Limited established the world class brand HUSTLE AND BUSTLE NIGHTCLUB AND CAFÉ LIMITED under all applicable Laws of the Federal Republic of Nigeria to address the existing gap in the Abuja nightclub scene.
Hustle & Bustle
Hustle & Bustle – Delivering the Best Vibes in Nightlife and Entertainment Business.
Hustle & Bustle’s mission is simple; to strategically develop the outfit in a fiscally responsible manner that maximizes its socio-economic benefit to the community through creation of meaningful jobs in conformance with established plans and policies. Hustle & Bustle would cater to a strong market niche as a foremost entertainment outfit of its kind, i.e. the foremost outfit with a nightclub, restaurant & lounge in Abuja.
The project core values are well defined, and we expect to raise the bar in the hospitality, entertainment and lifestyle industry in Abuja, Nigeria and the entire West Africa Hemisphere. Hustle & Bustle’s goal is to take advantage of existing policies that promote startups and provide unique services in a manner consistent with our mission.
This plan calls for three significant strategies enumerated in the following with appropriate action plans:
Strategy 1: We will develop a comprehensive marketing program for Hustle & Bustle.
Strategy 2: We will develop a plan to build a multi-purpose entertainment and recreational center equipped with world-class facilities to ensure optimum customer experience.
Strategy 3: We will continue to monitor market and local conditions to determine if the development, marketing, and management of the outfit are appropriate or need adjusting in line with prevailing economic conditions and consumer behaviour modelling.